Modern psychology and studies on human behavior suggest that many adults carry with them the legacy of behavioral norms and social expectations imposed by parents or society during their youth. For women in Generation X, these norms often include a rigid set of rules regarding personal grooming and physical appearance. [1]
According to the analysis by Harleen Kaur, a writer and entrepreneur specializing in modern relationships, parenting, and personal development, much of the advice given about beauty and behavior is no longer relevant in the current context. Kaur, who has spent over 10 years studying mind science and cognitive-behavioral therapy, explains that many of the habits adopted by women to conform to expectations have become counterproductive. [1]
Amidst her diverse career, including founding multiple media companies and a business focused on women’s mental well-being, Kaur emphasizes the importance of recognizing mental blocks that affect various aspects of life, including healthy aging and self-image. Beauty rules passed down by preceding generations tend to pressure women by relying on unrealistic ideals and the need for external validation. [1]
These norms, although apparently well-intentioned, can create psychological discomfort when applied mechanically. Realizing that these rules are no longer applicable or are entirely erroneous can be an important step toward building self-confidence and emotional independence. The research team has highlighted the impact this type of belief has on women’s mental state, driving them to constantly apologize or hide their true personalities. [1]
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