During the sales season, experts warn shoppers about the risks of impulse buying and commercial manipulations during Black Friday. According to a European analysis, nearly 90% of online shoppers report being victims of aggressive marketing tricks, highlighting the need to stay vigilant and informed during promotional campaigns. [1]
Recent data shows that although most products are available at discounts, average savings remain modest, rarely exceeding a significant threshold. Moreover, in over half of cases, prices were lower on other days of the month, meaning the official date does not guarantee the best deal. [1]
To avoid losing money, experts recommend creating wish lists and setting a fixed budget before campaigns begin. Price comparison over time and using tools to track price trends are considered the most effective methods for distinguishing genuine deals from deceptive ones. [1]
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